FX at GEW: Provide a Service? Learn How to Get Your Clients to Love You

FX at Global Entrepreneurship Week

Global Entrepreneurship Week is an international celebration of the makers, innovators and job creators who launch startups and bring ideas to life. Founded by the Kauffman Foundation in 2008, it has since expanded to more than 160 countries. Here in KC, #GEWKC 2018 will be celebrated with more than 170 events and thousands of attendees.

The Freelance Exchange is proud to support the entrepreneurial community by sharing our expertise at these free events in Plexpod Westport Commons in Kansas City.

Provide a Service? Learn How to Get Your Clients to Love You

In her 25+ years as a designer, one of the things freelance coach and FX President Cami Travis-Groves has excelled at is creating long-term, loyal clients. Join us to learn the three things clients hate, the three things they love, and her simple methods for making your clients fall in love with you.

Wednesday, November 14, 10–11:30 a.m.

Plexpod Westport Commons
300 E. 39th St.
Kansas City, MO

FX at GEW: Social Media Tips and Tricks for Solopreneurs

FX at Global Entrepreneurship Week

Global Entrepreneurship Week is an international celebration of the makers, innovators and job creators who launch startups and bring ideas to life. Founded by the Kauffman Foundation in 2008, it has since expanded to more than 160 countries. Here in KC, #GEWKC 2018 will be celebrated with more than 170 events and thousands of attendees.

The Freelance Exchange is proud to support the entrepreneurial community by sharing our expertise at these free events in Plexpod Westport Commons in Kansas City.

Social Media Tips and Tricks for Solopreneurs

Join us as social media expert, and Freelance Exchange Social Media Director, Alexis Ceule shares her wealth of knowledge. Social media is changing weekly—if not daily—and Alexis’ experience as a community manager for clients near and far will help you get in-the-know. Her experience dates to 2008 and, in order to stay up to speed, she says, “There are a handful of blogs, YouTubers and podcasters I stalk daily. Social networks are changing in good ways now and only getting more interesting.” Working for brands including Big Slick, ReeceNichols and the Alzheimer’s Association has allowed Alexis to specialize in social media content, consulting, training and strategy. 

Tuesday, November 13, 12–1:30 p.m.

Plexpod Westport Commons
300 E. 39th St.
Kansas City, MO

FX at GEW: What is UX, and Why Do I Need It?

FX at Global Entrepreneurship Week

Global Entrepreneurship Week is an international celebration of the makers, innovators and job creators who launch startups and bring ideas to life. Founded by the Kauffman Foundation in 2008, it has since expanded to more than 160 countries. Here in KC, #GEWKC 2018 will be celebrated with more than 170 events and thousands of attendees.

The Freelance Exchange is proud to support the entrepreneurial community by sharing our expertise at these free events in Plexpod Westport Commons in Kansas City.

What is UX, and Why Do I Need It?

Join user experience (UX) expert and fellow Freelance Exchange member Sally Holman-Hebert as she offers basics of what UX is, how to identify the bad as well as the good, and why it’s crucial to your digital products (think website) and your business’ success.

Monday, November 12, 2–3:30 p.m.

Plexpod Westport Commons
300 E. 39th St.
Kansas City, MO

FX at GEW: Solopreneurship 101

FX at Global Entrepreneurship Week

Global Entrepreneurship Week is an international celebration of the makers, innovators and job creators who launch startups and bring ideas to life. Founded by the Kauffman Foundation in 2008, it has since expanded to more than 160 countries. Here in KC, #GEWKC 2018 will be celebrated with more than 170 events and thousands of attendees.

The Freelance Exchange is proud to support the entrepreneurial community by sharing our expertise at these free events in Plexpod Westport Commons in Kansas City.

Solopreneurship 101

If you’re thinking of pursuing a small business or just want to start moonlighting, FX founder and solopreneur expert Julie Cortés will enlighten you. Learn the essentials: pricing, estimates, contracts, self-promo tricks and how to get clients.

Monday, November 12, 10–11:30 a.m.

Plexpod Westport Commons
300 E. 39th St.
Kansas City, MO

Partner Event: PrintOberfest

Join PIA MidAmerica’s 2018 PrintOberfest! Fun, networking, drinks & food, with a special appearance from Ron Burgundy (The Anchorman). Also: 2018 Graphic Excellence winners gallery, games & prizes and a chance to mingle with design & print industry peers.

PARTNER ALLEY
• Network and discuss real-world solutions with local suppliers

GRAPHEX AWARD WINNERS
• Browse locally, regionally & internationally recognized print pieces

RAFFLE
• Designing for Print books, additional prizes

TICKETS
• $20/per person includes open bar (beer, wine, non-alcoholic drinks) and heavy hors d’oeuvres (German flair)

Tuesday, November 6th, 5:30 – 8:30 p.m. 

This event typically sells out fast, so register soon!

For more information and registration, click here.

FX October Luncheon

Fine-tuning the Tension in Your Work, Home and Creativity

As heads of businesses and heads of households, we can’t take care of either if we’re not taking care of ourselves first.

Join us as we learn how to optimize self-care to fuel our work/life success. With nearly 40 exhibitors and 100+ attendees at our recent Portfolio Showcase event, and 16.5 million U.S. workers involved in solo or non-traditional work roles – according to a 2018 United States Department of Labor report – you’ll be in excellent company knowing that you are not alone in your pursuits.

Dr. Damon Heybrock of Westwood-based Health Studio KC will address how to achieve a proper balance of mind, body and soul, and nutrition, exercise and rest as a business owner and operator. You’ll learn how to be more proactive, to manage external influences, and to avoid reactive health issues and their consequences.

Dr. Heybrock is a Direct Primary Care provider, and has spent 10 years working in a unique corporate primary care clinic focused on promoting the doctor/patient relationship with longer appointment times and where patients have improved access to their physician.

Friday, October 26th
11:30 a.m. – 1 p.m.

Check-in & networking begin at 11:30 a.m.
Presentation begins at Noon.
Lunch served at Noon.

Summit Grill
520 W. 75th St., Kansas City, MO

Cost: $20 Members & Associate Members, $35 Nonmembers
Cost includes presentation, meal, beverage, tax and tip.

Register by 11 p.m., Wednesday, October 24, 2018.

Anyone is welcome to attend at the appropriate rate. Non-members who register at the member rate will be asked to pay the remainder/difference upon arrival.

Space is limited. To ensure your spot, REGISTER NO LATER than the deadline. Due to venue requirements and advance ordering, we regret to inform you that cancellations made with less than 24 hours’ notice cannot be refunded.

Partner Event: SPARK KC

Join The Freelance Exchange at this year’s Career Fair during SPARK KC.

Are you curious about advertising? Want to discover what advertising jobs are available? If you answered yes, SPARK KC is the event for you. It’s a day full of learning about the different advertising roles and time for students to speak with companies face to face.

What can you expect?

We’ll ignite your passion with speakers who talk about their experiences in advertising, recruiters who can give you the inside scoop on how to land the job and young professionals who will share their own career journeys.

There will also be time for you to review your resume or portfolio with ad agency professionals who can help you navigate the world of advertising. Finally, we’ll cap it off with a career fair so you can hunt for opportunities.

Join us on October 19 and discover the world of advertising.

The career fair is 3–5:30 p.m. — look for the hot pink banner and come say hello!

For more registration information, click here.

FX October Coffee Meetup

Enjoy a cup of coffee—on us—Wednesday, October 17 at Pilgrim Coffee

Marie Langdon with Midland Paper, will have inspiring examples of how you can make magic with paper and printing.

8:30 a.m.
Pilgrim Coffee
12643 Metcalf Ave.
Overland Park

Reasons to join us:

    • FREE coffee and light snacks
    • Great networking with your tribe—find the people you want to refer work to
    • Meet the freelancers you want to hire for your upcoming projects
    • Enter to win a raffle item, compliments of Midland Paper! (You can’t win unless you come!)

FX Annual Portfolio Showcase

Portfolio Showcase graphic

Networking. Opportunities. Connections.

Whatever your motive, this is for you.

Freelance Exhibitors: get your display ready and register to exhibit now!

Attendee Guests: put this on your calendar to attend this once-a-year opportunity!

 

When:

Friday, September 28th

10:30 a.m. – 11:30 a.m.
Panel Discussion: Hiring Freelancers? What to Expect

11:30 a.m. – 2 p.m.
Open House (A light lunch will be provided.)

2:30 p.m. – ??
After Hours at Maloney’s upstairs, 7201 W. 79th St., Overland Park

Where:

Johnson County Arts & Heritage Center
(in the old King Louie)
8788 Metcalf Ave., 
Overland Park, KS 66212

       

Freelancer. Contractor. Consultant. Whatever you call it, this is for you.

 

Thank you to our generous sponsors:

Help us help you. Sponsor the 2018 Portfolio Showcase today!

Thank you to our volunteers:

Cheryl Aufdemberge
Diane Schmidt
Cami Travis-Groves
Julie Cortés
Kendra Meek
Byron Ginsburg
Jeanene Dunn
Becky Wilson
Alexis Ceule
Hamama Bushra
Rusty Crews
Ethan Ticao

 

 

 

Attendees

Savvy Businesses Start Here

Need an extra hand or fresh perspective? Handpick one or form a team for one-off projects, long-term assignments, temp help, onsite gigs, seasonal, or year-round assistance.

Find scores of independent professionals—all of whom can offer the talent and skills needed to solve your advertising and marketing challenges. Come meet our savvy members and view their portfolios in person, including:
• Graphic Designers & Art Directors
• Copywriters & Proofreaders
• Photographers & Videographers
• PR Pros
• Social Media & Marketing Strategists
• Web Developers & Designers
• And More

The event was incredibly beneficial. The panel discussion was particularly helpful because it dealt with real issues faced by companies that use freelance talent. I strongly recommend you attend to be better equipped to foster a productive working relationship between company and freelancer.”   —Robert Manigold, Partner, Code Koalas

Freelancer. Contractor. Consultant. Whatever you call it, this is for you.

FREE to attend.

Help us help you. Sponsor the 2018 Portfolio Showcase today!


 

 

 

Exhibitors

Writers. Designers. Photographers.

Whatever your niche, this is for you.

Experts predict that by the year 2020, 40-50% of the workforce will have their hand in some sort of freelance business. How will you stand out?

Prepare now by exhibiting in The Freelance Exchange Portfolio Showcase. This signature annual event presents a prime opportunity to get in front of:
• Ad Agencies
• Design Studios
• Large Corporations
• Small Businesses
• Non-profits
• Startups
• And More

“I recently signed a new client from the Portfolio Showcase. Project estimates are looking at $10k from them! Every year is different, of course. But to this day, I’m still getting projects from clients I met years ago at the FX Portfolio Showcase. This truly is a can’t-miss event!” —Kelly Waggoner, FX Member, W Design

No portfolio? No problem! Set up your booth with appropriate signage, samples, case studies, etc. Whether you’re a creative type or not, this is your opportunity to make connections, establish brand recognition, and network with the very folks who are looking to connect with someone like you!

Please drop off materials and move your car to the back of the parking lot so that our attendees may have priority parking. All exhibitors must be set up prior to the Panel Discussion. Tables will be roped off so that everyone can enjoy the panel discussion distraction-free. Please see the Exhibitor FAQs for more info.

The panel discussion is designed to educate those who hire freelancers on what to expect when working with a freelance vendor. If you have questions about how to run your own freelance business, please respect this panel’s intention and, instead, bring your questions to any of FX’s year-round coffee meetups, luncheons, and happy hours.

Freelancer. Contractor. Consultant. Whatever you call it, this is for you.

Cost:*
Early Bird—$40, if registered by 9/12
Regular—$50, if registered after 9/12

Save a few bucks and register early! Space is limited. Don’t miss out!

Registration Deadline: Monday, September 24th, 11:30 p.m. Tables are first come, first served.

*You must be an FX member in good standing to exhibit. Not a member? Join today! 

 

Help us help you. Sponsor the 2018 Portfolio Showcase today!

 

 

 

Exhibitor FAQs

How many companies are attending?

Obviously, we can’t say for sure how many will visit the event exactly, but we can tell you about our efforts and what we’ve experienced in the past:

  • We send printed invitations directly to nearly 2,500 Chamber of Commerce Members (individuals, companies and associations). We also directly e-mail nearly 1,200. Many organizations pass the information on to their members, so the number of people who hear about the event is even more.
  • We have a strong PR campaign that includes sending press releases to many publications and media outlets, vying for air time on radio and television stations, and working with area professional organizations to promote our event.
  • We have a killer social media plan going, with regular tweets, Instagram posts, Facebook invites, Meetup invites and LinkedIn announcements. Help us spread the word through your own social media networks!
  • We could have anywhere from 50-200+ people attend. However, we don’t suggest you spend a ton of money on that many giveaways, if you have a brochure or promotional item to hand out. Figure for maybe 10-20 strong leads.
  • We suggest inviting your own clients, prospects and peers! Not only will it bring more people to the Showcase, but it will help you. Your clients will appreciate you taking the time to tell them about it, as opposed to the standard “Just calling to see if you have any work for me” calls they usually get. Also, it gives you a non-sales excuse to contact prospects that have been tough to get to or that you really want to work with. Don’t view it as inviting them to check out your competition. View it instead as an opportunity to pair them up with a team of individuals to form a virtual agency. It’s their one-stop shop!

What types of companies are attending?

  • We invite a wide variety of companies, ad agencies and organizations from various industries.
  • The advertising, PR, design, and marketing sector has been heavily targeted, but that’s not all. We also specifically target small businesses that need outside help.
  • We directly invited folks from the top companies in banking, insurance, real estate, engineering, architecture, Internet development, education, travel, retail, and more.
  • There will be a good cross-section of company types and sizes, so plan accordingly with the samples you show.

When should I arrive?

Due to the number of exhibitors, we ask that exhibitors arrive early, with ample time to set up and get situated. The doors will open at 9:30 a.m. and the seminar will start at 10:30 a.m. Plan to have your setup completed BEFORE 10:30. Tables will be roped off to allow for everyone to enjoy the panel discussion. Coffee and water will be provided. The portfolio show starts at 11:30 a.m. If you’d like to visit with or check out other members’ displays ahead of time, figure that into your setup time.

Where should I park?

There is a large parking lot to the south of the building, plenty of free parking spots available for all exhibitors. You may drop off your exhibit items at the door and then go park. Please park in the further parking spots so that our attendees may have convenient access to the event.

What is provided?

  • Each exhibitor will receive 4 feet of an 8-foot rectangular table. Member sponsors will get a choice of a 6-foot or 8-foot rectangular table. Corporate sponsors will get a 60-inch round table. All sponsors will get prime locations. All tables will be covered by a black tablecloth. You may bring your own tablecloth if you prefer a different color.
  • Name tag
  • Chair
  • Free WiFi access
  • Requested electrical outlets. Please note this on your registration if you need to be placed by one.

What should I bring?

  • Self-promotional materials (biz cards, brochures, postcards, buttons, giveaways, etc.)
  • Your portfolio! (…if you have one. If you’re not a creative type, feel free to bring signage, résumés, case studies, etc.)
  • Supplies to set up your table (display holders, extension cords, etc.)
  • Any needed office supplies (pen, paper, tape, scissors… hey, you never know!)

What can’t I bring?

  • Easels (tabletop is fine, as long as they’re small. But no large or standing easels that could block your neighbor’s view or even your own!)
  • Traditional exhibit-type backdrops/booths
  • Wall hangings or floor pop-up banners
  • Non-table props
  • Items that block views or interfere with your neighbors
  • Any items that would be too much of a distraction (noise, smell, strobe lights, etc.) to your neighbors or would cause a fire hazard (i.e., candles)

What should I wear?

  • Whatever you feel comfortable in… especially shoes!
  • Most exhibitors dress as they would for a client meeting. You’ll see everything from jeans and T-shirts to business suits.
  • Most attendees come in business-casual attire, so feel free to dress accordingly.

Need more info? Contact: [email protected].

 

 

 

Sponsor

Thank you so much for considering a sponsorship of The Freelance Exchange 2018 Portfolio Showcase! It takes a lot to put on this event, and we couldn’t do it without your support!

Sponsorships can be secured through your attendee or exhibitor registration. Thank you in advance!!

Agency/Corporate/Vendor Sponsorship (Attendee)

Level 1 – $1,000

  • Honorary one-year Associate Membership
  • Elevator speech prior to the Showcase panel
  • Entry fee to exhibit
  • Prime table and placement to exhibit and showcase your company
  • Prominent logo placement on all promotional materials (time-permitting)
  • Prominent logo placement and web link on all event-related pages for one year
  • Acknowledgement on all our social media channels
  • Verbal mention during the Showcase
  • Opportunity to place promotional materials at the Showcase
  • First access to be included in future FX events
  • Large banner ad (1150 x 315px, JPG, PNG or GIF) on FX website for one year
  • Mentions and/or logo placement in Showcase-related FX emails

Level 2 – $500

  • Honorary one-year Associate Membership
  • Entry fee to exhibit
  • 
Prime table placement to exhibit and showcase your company
  • Logo on Showcase promotional materials (time-permitting)
  • Name/Link on FX emails through September
  • Mentions and/or logo placement in
 Showcase-related FX emails
  • 
Logo on event signage and fliers handed out at event (time-permitting)
  • 
Small banner ad (550 x 315 px, JPG, PNG or GIF) on FX website for six months
  • Verbal mention during Showcase event
  • Acknowledgement on social media channels

Level 3 – $250

  • Entry fee to exhibit
  • Table to exhibit and showcase your company
  • 
Logo on Showcase promotional materials (time-permitting)
  • Logo on event signage and fliers handed out at event (time-permitting)
  • 
Small banner ad (550 x 315 px, JPG, PNG or GIF) on FX website for three months
  • 
Verbal mention during Showcase event
  • Acknowledgement on all our social media channels

Member Sponsorship (Exhibitor)

Level 1 – $250

  • Entry fee to exhibit
  • Prime table size & placement to exhibit and showcase your company
  • Logo on event signage and fliers handed out at event (time-permitting)
  • Large banner ad (1150 x 315 px, JPG, PNG or GIF) on FX website for six months

Level 2 – $150

  • Entry fee to exhibit
  • Larger table to exhibit and showcase your company
  • Logo on event signage and fliers handed out at event (time-permitting)
  • Small banner ad (550 x 315 px, JPG, PNG or GIF) on FX website for three months

Level 3 – $100

  • Entry fee to exhibit
  • Table to exhibit and showcase your company
  • Logo on event signage and fliers handed out at event (time-permitting)
  • Small banner ad (550 x 315 px, JPG, PNG or GIF) on FX website for one month


Need more info? Contact: [email protected].

FX August Coffee Meetup

Join us for coffee and conversations! We’ll be discussing the upcoming Portfolio Showcase that’s planned for September 28th —what to expect, how to prepare for it, who should attend, etc.

Thursday, August 30th, 8:30-10 a.m.
The Sundry (Next to Plexpod)
300 E. 39th St., Kansas City

Great reasons to join us:

  • FREE coffee and light snacks
  • Great networking with your tribe—find the people you want to refer work to
  • Meet the freelancers you want to hire for your upcoming projects

A big thank you to our generous sponsor for the coffee & snacks!